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what it is
Zeta helps brands find likely buyers and chase them across email, social, web, chat, TV, and video from one software platform.
how it gets paid
Last year Zeta Global Hldgs made $1.3B in revenue. consumer intelligence & data cloud was the main engine at $0.39B, or 30% of sales.
why it's growing
Revenue grew 29.7% last year. 170% revenue growth mattered most because it shows demand is moving much faster than the income statement is maturing.
what just happened
The quarter was about speed: revenue hit $910M, up 170% vs. prior year, while EPS stayed negative at -$0.17.
At a glance
B+ balance sheet — decent shape, but not bulletproof
-$0.38 fy2024 eps est
$1B fy2024 rev est
0.4% operating margin
1.85 beta
xvary composite: 58/100 — below average
What they do
Zeta helps brands find likely buyers and chase them across email, social, web, chat, TV, and video from one software platform.
Zeta sits in the middle of your customer data and your ad spend across email, social, web, chat, Connected TV, and video. Once your targeting, audiences, and campaign history live in one system, ripping it out means broken workflows and retrained teams. Web-sourced company materials point to 245 million+ deterministic profiles; that means real people linked across devices, not probabilistic guesses, so your marketing can follow intent instead of hoping for it.
How they make money
$1.3B
annual revenue · their business grew +29.7% last year
consumer intelligence & data cloud
$0.39B
email marketing
$0.29B
web & chat engagement
$0.23B
social media activation
$0.20B
connected tv & video
$0.20B
The products that matter
omnichannel marketing platform
The AI Marketing Cloud
245M+ profiles · core platform
This is the core engine. It sits on 245 million+ consumer profiles, which is why management talks about data as the moat instead of software features alone.
data moat
ai marketing assistant
Athena AI
jan 2026 update
The OpenAI partnership was deepened in January 2026. The product matters because it is being layered onto the same 245 million+ profile base rather than built from scratch.
ai layer
acquired revenue stream
Marigold acquisition
~$325M · 70%+ margin
Roughly $325M of revenue came in here as a new contribution, and management says its gross margin runs above 70%. That's why integration matters so much to the next leg of the story.
margin lift
Key numbers
-$0.38
fy2024 eps est
$1B
fy2024 rev est
n/a
trailing p/e
n/a
dividend yield
Financial health
B+
strength
- balance sheet grade B+ — solid but not elite
- risk rank 2 — safer than 80% of stocks
- price stability 5 / 100
- long-term debt $197M (4% of capital)
B+ — functional but not a standout on the balance sheet.
Total return vs. market
Return history isn't available for ZETA right now.
source: institutional data · return history unavailable
What just happened
beat estimates
The quarter was about speed: revenue hit $910M, up 170% vs. prior year, while EPS stayed negative at -$0.17.
The top line did the heavy lifting. Annual revenue reached $1.3B, up 29.7% vs. prior year, but thin profitability remains the real debate because the operating margin in the base data is just 0.4%.
$910M
revenue
$0.17
eps
170%
revenue growth
the number that mattered
170% revenue growth mattered most because it shows demand is moving much faster than the income statement is maturing.
source: SEC filing data and company earnings report, 2026
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What could go wrong
the #1 risk is privacy and legal scrutiny around Zeta's consumer data practices.
med
privacy and legal scrutiny
The company faces a stockholder derivative lawsuit, Ayerdi v. Zeta, filed in October 2025, and it also faces potential state attorney general actions tied to data practices. When your moat is data, data scrutiny is not a side issue.
Management's own data asset spans 245 million+ consumer profiles. Any forced change to how that data is collected, matched, or activated would hit the heart of the platform.
med
Marigold integration has to work
Roughly $325M of revenue came from the Marigold acquisition, and that business carries 70%+ gross margin versus about 60% for the core platform. If cross-selling stalls or integration drags, the margin story gets weaker fast.
This is not a rounding error. A newly added revenue block equal to about one-quarter of the current revenue mix is doing real work in the growth and margin case.
med
tiny share means no cushion
Estimated market share is 0.01%. That sounds like opportunity, and it is. It also means customers have options and Zeta has not earned the right to miss execution targets for long.
A $4B stock on roughly $1.3B of revenue can re-rate sharply if 25% growth slows before profitability becomes consistent.
A forced reset in data practices would pressure the asset behind 245 million+ profiles, while an integration miss would weaken a ~$325M high-margin revenue contribution. That's the risk stack in one sentence.
source: institutional data · regulatory filings · risk analysis
Pay attention to
earnings
Q1 2026 earnings report
Estimated for May 7, 2026. The number that matters is whether revenue growth stays near 25% while positive GAAP net income holds.
legal
Ayerdi v. Zeta and any state action
The market can live with noise. It will care if legal scrutiny starts changing how Zeta can use its 245 million+ profile database.
integration
Marigold mix in reported results
Watch whether the acquired business keeps lifting mix toward 70%+ margin revenue instead of just adding bulk.
volatility
beta and price stability are telling you something
A 1.85 beta and 5 / 100 price stability score mean sentiment can move this stock faster than fundamentals do in the short run.
Analyst rankings
risk profile
above average
risk rank 2 — safer than roughly 80% of stocks.
chart momentum
below average
momentum rank 4 — analysts see underperformance risk in the near term.
source: institutional data
Institutional activity
institutional ownership data for ZETA is being compiled.
source: institutional data
Price targets
3-5 year target range
n/a
n/a
$18
current price
n/a
target midpoint · n/a from current
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