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what it is
SharkNinja sells vacuums, blenders, hair dryers, and cooking gear across 36 product categories.
how it gets paid
Last year Sharkninja made $6.4B in revenue.
why it's growing
Revenue grew 15.7% last year. Annual revenue reached $6.4B, up 15.7% vs. prior year.
what just happened
SharkNinja posted $1.93 in Q4 EPS, above the $1.81 estimate.
At a glance
B++ balance sheet — above average — nothing keeping you up at night
22.8x trailing p/e — priced about right
15.5% return on capital — nothing to write home about
xvary composite: 55/100 — below average
$10.50 fy2029 eps est
What they do
SharkNinja sells vacuums, blenders, hair dryers, and cooking gear across 36 product categories.
SharkNinja spans 36 sub-categories. That means your kitchen, floor, and bathroom can all buy from the same brand. Foreign sales were 33% of revenue in 2025, so one country does not carry the whole bill.
How they make money
$6.4B
annual revenue · their business grew +15.7% last year
total revenue
$6.4B
+15.7%
The products that matter
small home appliance portfolio
Home Appliances
$6.4B revenue · entire business
This snapshot treats the company as one appliance bucket, which tells you something important: category wins matter, but disclosure here is thin. If demand cools, you feel it across the income statement.
100% of revenue
Key numbers
$158
18-month target
You pay $120.59 today for a stock with a $158 target. That is 31% upside from here.
$6.4B
annual revenue
This is the size of the business. A $6.4B base gives SharkNinja room to spread costs across more sales.
$10.50
FY2029 EPS
That is the profit estimate for 2029. If it lands, the current price looks less demanding.
21.0%
operating margin
This is the profit left after running the business. A 21.0% margin is strong for consumer hardware.
Financial health
B++
strength
- balance sheet grade B++ — above average financial health
- risk rank 3 — safer than 50% of stocks
- price stability 20 / 100
- long-term debt $697M (4% of capital)
- net profit margin 13.8% — keeps 14 cents of every dollar in revenue
- return on equity 15% — $0.15 profit for every $1 investors have put in
B++ — functional but not a standout on the balance sheet.
Total return vs. market
Return history isn't available for SN right now.
source: institutional data · return history unavailable
What just happened
beat estimates
SharkNinja posted $1.93 in Q4 EPS, above the $1.81 estimate.
Annual revenue reached $6.4B, up 15.7% vs. prior year. Gross margin held at 49.0%, which means the company kept almost half of every sales dollar before overhead.
$6.4B
revenue
$1.93
eps
49.0%
gross margin
the number that mattered
Q4 EPS of $1.93 beat the $1.81 estimate by 6.63%, and that keeps the growth story intact.
-
we look for another year of solid growth at sharkninja in 2026.
-
the company delivered robust improvement in 2025 with sales rising nearly 16%.
-
all four product categories recorded gains with beauty and home improvement appliances pacing the way with a 45% increase.new products such as skin care face masks, air purifiers, and slushi makers fueled much of the growth.
-
adjusted earnings per share advanced by 21% for the full year, due to higher volume and improved product mix.
-
we expect these trends to continue in 2026, as sharkninja has a robust new-product pipeline.
source: company earnings report, 2026
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What could go wrong
SharkNinja's risk profile is unusually straightforward: one appliance engine, one big growth debate, and a stock that already recovered a long way off the lows.
high
consumer demand cools and the whole business feels it
This is not a diversified industrial in this snapshot. All $6.4B of revenue sits in home appliances, which means a weaker consumer does not just hit one division.
Growth already slowed from 15.7% to 4.2%. If demand stays soft, the stock stops looking like a recovery and starts looking fully priced.
med
valuation assumes fy2026 estimates are reachable
The street is looking for $6.00 in fy2026 EPS and $7B in revenue. That is the bar. At $120.59, you are not paying distressed-business pricing.
Miss the $7B revenue mark or come in well short of $6.00 EPS and the current multiple has less reason to hold where it is.
med
the stock is less stable than the business
B++ balance sheet quality and just $697M of long-term debt sound comforting. A 20 / 100 price stability score says the market has a different personality.
You can be right on the company and still get a rough ride in the shares. Welcome to owning a consumer name with changing growth expectations.
All $6.4B of current revenue is tied to discretionary home appliances, and the key question is whether 4.2% growth is a pause or the new normal.
source: institutional data · regulatory filings · risk analysis
Pay attention to
trend
revenue growth versus last year's 15.7%
The stock can live with 22.8x earnings if slow growth looks temporary. It gets harder if results keep landing near 4.2%.
metric
fy2026 revenue path to $7B
That estimate is the market's scoreboard. If the company starts drifting away from it, the optimism embedded in the stock gets thinner.
risk
whether margins stay solid while demand softens
A 19.0% operating margin gives management room. If that cushion shrinks alongside slower growth, the downside case gets louder.
calendar
the next earnings release for a clean revenue read
This snapshot gives quarterly EPS and margin but not quarterly revenue. The next update needs to answer the demand question directly.
Analyst rankings
short-term outlook
average
Momentum score 3 means no major edge in the next 6–12 months. In human-speak, analysts are waiting for proof that demand can speed back up.
risk profile
average
Stability score 3 means middle-of-the-pack business risk, but the 20 / 100 price stability score says the stock itself can still swing harder than the fundamentals suggest.
chart momentum
top 20%
Technical score 2 points to above-average price action. The quiet part: the chart currently looks better than the growth line.
source: institutional data
Institutional activity
institutions have been net buying for 3 consecutive quarters — 171 buyers vs. 121 sellers in 4q2025. total institutional holdings: 81.0M shares. net buying for 3 quarters.
source: institutional data
Price targets
3-5 year target range
$96
$220
$121
current price
$158
target midpoint · +31% from current · 3-5yr high: $240 (+100% · 19% ann'l return)
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