Start here if you're new
what it is
General Motors sells cars, trucks, financing, and connected services under brands like Chevrolet, GMC, Buick, and Cadillac.
how it gets paid
Last year General Motors made $168.0B in revenue.
why growth slowed
Revenue fell 2.1% last year. The company beat on profit even as revenue fell 5.1% to $45.3B and U.S.
what just happened
GM posted Q4 EPS of $2.51, up 31% vs. prior year and ahead of estimates.
At a glance
B++ balance sheet — above average — nothing keeping you up at night
45/100 earnings predictability — expect surprises
7.5x trailing p/e — the market's not buying it — or you found a deal
1.5% dividend yield — cash in your pocket every quarter
7.0% return on capital — nothing to write home about
xvary composite: 74/100 — average
What they do
General Motors sells cars, trucks, financing, and connected services under brands like Chevrolet, GMC, Buick, and Cadillac.
GM held 17.0% of the U.S. car and truck market in 2025, the largest share in the country. That scale means your dealership network, parts supply, and brand familiarity are already there before a rival even shows up. GM also sells in over 120 nations and gets 83% of revenue from North America, so its home market still pays most of the bills.
How they make money
$168.0B
annual revenue · revenue declined -2.1% last year
total revenue
$168.0B
2.1%
The products that matter
manufactures and sells vehicles
Cars and Trucks
$168.0B revenue
it's the entire disclosed top line in this snapshot. the business generated $168.0B last year, but the public segment detail here is thin, so the main question is margin durability rather than product mix.
entire business
Key numbers
7.5x
trailing p/e
You are paying 7.5 times trailing earnings, which says the market expects this cycle to cool off or stay structurally mediocre.
$168.0B
annual revenue
GM is enormous, but size alone does not save you when operating margin is just 1.7%.
1.7%
operating margin
Operating margin → what is left after running the business → so what: GM has almost no cushion when costs rise.
$94.6B
long-term debt
Debt → borrowed money → so what: GM carries a huge fixed burden before shareholders get comfortable.
Financial health
B++
strength
- balance sheet grade B++ — above average financial health
- risk rank 3 — safer than 50% of stocks
- price stability 45 / 100
- long-term debt $94.6B (57% of capital)
- net profit margin 5.9% — keeps 6 cents of every dollar in revenue
- return on equity 12% — $0.12 profit for every $1 investors have put in
B++ — functional but not a standout on the balance sheet.
Total return vs. market
You invested $10,000 in GM 3 years ago → it's now worth $22,460.
The index would have given you $14,770.
source: institutional data · total return
What just happened
beat estimates
GM posted Q4 EPS of $2.51, up 31% vs. prior year and ahead of estimates.
The company beat on profit even as revenue fell 5.1% to $45.3B and U.S. deliveries dropped 6.9% to 703,000 units. That is the classic car-stock contradiction: fewer vehicles, better earnings.
$45.3B
revenue
$2.51
eps
1.7%
operating margin
the number that mattered
The key number was $2.51 in Q4 EPS because it beat the $1.89 consensus by 32.8%, proving GM can still pull profit out of a soft volume quarter.
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general motors capped off a solid year with a strong fourth quarter.
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adjusted earnings for the december period increased 31% vs. prior year, to $2.51, beating wall street’s and our expectations.
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revenues of $45.3 billion fell 5.1% short of last year’s tally, marking a thirdconsecutive period of soft comparisons.
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total u.s. deliveries were down 6.9%, to 703,000 units for the last stanza.
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however, the full year showed a 5.5% increase, to a little over 2.853 million vehicles.
source: company earnings report, 2026
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What could go wrong
the #1 risk is north american pricing and volume pressure. Q4 revenue fell 5.1% from last year and U.S. deliveries fell 6.9%, which is not what you want to see in a 6.1% margin business.
high
north american pricing and volume pressure
GM just posted $45.3B in Q4 revenue, down 5.1% from last year, while U.S. deliveries fell to 703,000 units. In autos, weaker volume usually forces harder pricing decisions next.
with a 6.1% net margin on $168.0B of revenue, even a small margin slip has an outsized profit effect.
med
EV transition execution
the market is not giving GM credit for future growth yet. A 7.5x trailing p/e says investors still treat this like a cyclical legacy automaker until the next chapter earns it.
if the transition absorbs capital without lifting growth above the current 2.1% revenue decline, the cheap multiple stops looking cheap.
med
tariffs and input-cost volatility
autos are global supply chains wearing local badges. Tariffs on vehicles, parts, or raw materials hit cost lines fast and usually show up in margin before they show up in narrative.
that matters more when your starting net margin is 6.1%, not 26%.
med
debt load limits flexibility
GM carries $94.6B in long-term debt, equal to 57% of capital. The balance sheet scores B++, which is fine. It is not the same thing as light.
if sales weaken again, leverage gives management fewer easy options.
these risks all hit the same pressure point: a $168.0B manufacturer with a 6.1% net margin and $94.6B in debt does not need a crisis to feel pain — it only needs weaker pricing, lower volume, or both.
source: institutional data · regulatory filings · risk analysis
Pay attention to
earnings
next earnings report
GM's next earnings date is estimated for tuesday, april 28, 2026. You want to see whether the Q4 profit strength survives another quarter.
metric
fy2026 EPS estimate
the current estimate is $11.50. If that number starts falling, the cheap multiple story gets weaker fast.
trend
delivery trend
Q4 U.S. deliveries fell 6.9% to 703,000 units even as full-year deliveries rose 5.5%. Watch which trend wins next.
risk
pricing and margin discipline
at a 6.1% net margin, you are watching for any sign that pricing gets more promotional or costs stop cooperating.
Analyst rankings
short-term outlook
top 5%
momentum score 1 — the highest rating. in human-speak, analysts think the stock's recent price action still looks stronger than almost everything else.
risk profile
average
stability score 3 means middle-of-the-pack risk. not a bunker stock, not chaos.
chart momentum
top 20%
technical score 2 says the trend still looks constructive, even if the business story is less clean than the chart.
earnings predictability
45 / 100
earnings predictability is weak. You should expect more surprises here than you would from a steadier compounder.
source: institutional data
Institutional activity
608 buyers vs. 575 sellers in 3q2025. total institutional holdings: 0.8B shares.
source: institutional data
Price targets
3-5 year target range
$35
$97
$79
current price
$66
target midpoint · 17% from current · 3-5yr high: $105 (+30% · 8% ann'l return)
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